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Welcome to Hansel Auto Group!

This is your one-stop for new and used car buying in the North Bay! Thousands of new and used cars all in one place. Your next new or used car is just a click away! At Go Hansel, you can shop from nine of the most popular new car brands in the world, plus the largest selection of used vehicles north of The Golden Gate Bridge! And uniquely Go Hansel, you’ll find an amazing selection of Factory Certified Pre-Owned vehicles here too.

The Hansel Auto Group has called Northern California our home since 1851 and have continued to build our family-owned dealership ever since. Five generations of the Hansel family have owned Hansel Auto Group. Family is important in everything we do and Hansel Auto Group is committed to continuing to providing our friends in the Santa Rosa and Petaluma area and all of Northern California with the best car buying experience possible.

Our group of dealerships includes vehicles from Acura, BMW, Toyota, Subaru, Honda, Mazda, Volkswagen, Lincoln and Ford. Regardless of your needs, we’re sure to have the perfect car, truck or crossover. Our professional team members will work with you to ensure you have the best car-shopping experience possible. Stop by and pay us a visit at one of our various locations to learn more about our family and community and everything Hansel Auto Group has to offer.